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Ready to Make a Difference? Join Our Cause!
Be part of the 27900 people, who have signed the pledge for a smoke-free Arabia!
Support our vision for a smoke-free Arabia by signing the pledge. Together, we can make a significant impact on the health and well-being of our community.

1 Million
1 million switchers by 2028









Building a Brighter, Healthier Future Together

Promoting Health and Well-Being for Yourself and Others.

Raise
Awareness
We educate communities about the dangers of smoking and the benefits of a smoke-free lifestyle.
Support
Quitters
Offering support and resources to individuals aiming to quit smoking is our priority.
Protect
Youth
Through education and preventive measures, we safeguard our youth from tobacco and nicotine harm.
Promote
Clean Air
We advocate for smoke-free public spaces and workplaces, promoting policies that enhance the health benefits of clean air.
Respect the Environment
Reducing tobacco waste and promoting environmental responsibility are integral to our mission.
Realizing our vision requires
collective effort.
Realizing our vision requires collective effort.
To mark World No Tobacco Day, Badael launches annual initiatives inviting individuals, organizations, and government entities to unite in the effort to achieve the vision of a smoke-free Arabia.
"A Comma That Changes Your Life"

Our mission
Badael is committed to creating a
smoke-free Arabia
Badael is committed to creating a smoke-free Arabia
Our mission aligns with Vision 2030, and we're dedicated to helping one million Saudis quit smoking by 2028. By joining us, you become part of a transformative journey towards a healthier future for all.

“First we will achieve a smoke-free Arabia, and one day we will achieve a smoke-free world.”
Tolga Sezer
CEO
One Step closer towards a healthier future
One Step closer towards a healthier future

“We made sure that the employees we select are passionate and fully believe in being part of a beautiful vision for the nation.”
Aseil Khalil
Chief Human Capital Officer

“We are a pioneer. We are the first company that adopts this concept.”
Atheer Al Benali
Chief Legal Officer

“What excites me about the future is the increasing demand for the product and people’s enthusiasm for it."
Fahad Alghshayan
Chief Supply Chain Officer
#LetsCleartheAir#LetsCleartheAir

Join the cause !
Support our vision for a smoke-free Arabia by signing the pledge. Together, we can make a significant impact on the health and well-being of our community.
Sign the pledge and join more than 27900 people.
